DGT launches campaign to raise awareness on proper e-scooter use in Spain

by Lorraine Williamson
e-scooter on pavement

The Directorate-General for Traffic (DGT) in Spain has initiated a new campaign to emphasise the correct use of the e-scooter. The campaign, designed with a friendly tone, aims to protect pedestrian areas. It is also to remind users that pavements are solely for foot traffic.

This e-scooter safety initiative, titled “The Most Dangerous Thing is That It Doesn’t Look Dangerous” and marked by the hashtag #PorLaAceraNO, will be visible across digital platforms, social media, and radio until November 7.

Campaign objective: Reducing sidewalk accidents

The DGT’s primary goal with this campaign is to curb accidents on pavements and pedestrian zones. By promoting the slogan “The Most Dangerous Thing is That It Doesn’t Look Dangerous,” the DGT hopes to spread awareness that while e-scooters may appear harmless, they pose a real risk if misused.

Key message: E-scooters belong on the road

The campaign highlights that e-scooters are, by law, classified as vehicles. Consequently, they must follow the same traffic regulations as cars and motorcycles. E-scooter users are reminded that:

  • Pavements are exclusively for pedestrians. Riding on pavements disrupts pedestrian flow and poses risks to walkers, especially the elderly and young children.
  • E-scooters should use the road. This aligns with the regulations introduced on January 2, 2021, under RD 970/2020, which restrict e-scooters from operating on pavemens, motorways, interurban roads, and urban tunnels.

Campaign motivation: Addressing common misconceptions

Despite the regulations in place, DGT has observed ongoing rule-breaking among e-scooter users. Some people mistakenly assume they can use pavements or carry passengers on their scooters. These behaviours not only trigger public complaints but also lead to accidents. With this campaign, the DGT seeks to inform the public, targeting users who may be unaware of the laws.

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Background on e-scooter legislation

Since January 2021, e-scooters have been categorised as personal mobility vehicles, aligning them legally with motor vehicles. This classification means that e-scooter riders are required to obey traffic laws, including refraining from riding on pavements or other restricted zones. The DGT emphasises that these regulations are intended to ensure safety for all road and pavement users.

#PorLaAceraNO: How to participate

The campaign is accessible across digital and social media channels, enabling e-scooter users and the general public to engage with the message. The hashtag #PorLaAceraNO aims to remind everyone that pavements are not for e-scooter traffic.

By following these guidelines and raising awareness, the DGT hopes to create safer spaces for both pedestrians and e-scooter riders across Spain.

Also read: New rules for alcohol consumption in traffic and the use of electric scooters

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